Gerbera news

Gerbera fans in the spotlight along highways in the Netherlands

Gerbera fans attention! A unique opportunity to promote your gerbera moment on a digital advertising mast.

April, the Gerbera month

April, the month of the Gerbera. For gerbera growers and exporters, this marks the start of the new season with plenty of gerberas. With its 600 variations, the gerbera always manages to surprise. Any moment! This is evident from the many photos we see daily on social media. We urge our fans to share their 'gerbera moment.' With a fantastic chance to get exposure to up to 100,000 road users.

colouredbygerbera blog post impression

Your #gerberamoment

The 10 most beautiful gerbera moments shared on social media with the #gerberamoment will receive maximum attention. The ultimate prize is presentation on a digital advertising mast along the busiest highways in the Netherlands. Each winning gerbera moment gets 3 time slots of an hour with a total of 300 displays, for example, to highlight a family member, share a beautiful gerbera creation, or bring attention to the passion for gerbera cultivation. We will share the beautiful stories of gerberas throughout the Netherlands.

Read all Terms and Conditions here:

  • The promotion lasts for 4 weeks and starts on Thursday, April 18.
  • During the promotion period, 2 prize winners will be announced every week through Coloured by Gerbera's social media channels.
  • After the promotion ends on May 18, the promotion committee will announce the final 2 prize winners.
  • You are the sole owner/rights holder of the content where you tagt us, @colouredbygerbera, and have used #gerberamoment.
  • You grant us, Coloured by Gerbera, a non-exclusive commercial right to use and reproduce the content through our services or third-party services for commercial purposes. There are no restrictions or limitations attached to this.
  • You waive any claims to royalties regarding your content.
  • The prize-winning photos will be edited with a campaign layer, similar to the content in the promotion call.
  • Prize winners will receive photos of the presentation on the advertising mast to share on social media.
  • Participants retain ownership of the shared content.

Read the full press release.

More information and inspiration can be found on the landing page 'Gerbera always surprises'.