Gerbera nieuws


Gerbera Novelties: new assortment available

B(l)ooming news! Our new gerbera assortment is now available with 115 new varieties. We'd like to inform you about our novelties 2019-2020 and the new assortment flyer. Enjoy!

Gerbera campaign Get the Feeling

Gerbera campaign Get the Feeling launched

April is month of the gerbera and today we introduce our gerbera campaign 'Get the Feeling'. Gerbera is a flower that excels in diversity and colour, making almost anything possible. Each and every emotion you wish to share, say it with the gerbera. The aim of the campaign is to bring the diversity of gerbera to the attention of wholesalers and florists in Germany and the Netherlands. The campaign will take place from 1 to 14 April 2019.

Coloured by Gerbera sponsored Wim Hazelaar Trophy

Coloured by Gerbera sponsored Wim Hazelaar Trophy

On the 7th and 8th of November twelve international florists competed against each other to win the Wim Hazelaar Trophy. Spread over different assignments the florists created seven floral arrangements. For one of the assignments the contestants had to create a floral party using gerberas. The gerberas used for these creations were sponsored by Coloured by Gerbera.

Coloured by Gerbera stand Trade Fair Aalsmeer

Coloured by Gerbera op Trade Fair Aalsmeer

Trade Fair Aalsmeer is drie dagen lang hét epicentrum van de sierteeltsector. Van 7 t/m 9 november biedt Royal FloraHolland met deze beurs ruimte aan kwekers, veredelaars en handel om de laatste ontwikkelingen te presenteren. Ook Coloured by Gerbera is vertegenwoordigd: hal 1, stand 8.16.  

Florists meet Gerbera growers during Pyramide event

Tuesday the 2nd of October the Pyramide event ‘Out of the Box’ took place at the Floral Shopping Centre located at the grounds of FloraHolland. It’s an event designed for florists to get informed, inspired and to get into contact with different growers and breeders. The gerbera was greatly represented at this event. Of course, Coloured by Gerbera was present to get into personal contact with the florists that attended the event.

Gerbera Novelties: new assortment available

B(l)ooming news! The new gerbera assortment is now available with 95 new varieties, both mini's, large-flowered and specialties. We'd like to inform you about our novelties and the new assortment poster.

Spritz & Flowers 2018

Spritz & Flowers 2018

Recently the fourth edition of the Italian event Spritz & Flowers took place. The annual party in the birthplace of the popular drink Aperol Spritz: Jesolo. The aim of the event is to bring consumers to the attention of the drink.

Vier de zomer met gerbera's

Op 21 juni gaat de zomer officieel van start. Mensen maken hun huis al klaar voor de zomer. Een trend die we deze zomer zien is dat de woonkamer wordt verlengd in de tuin. Er wordt buiten een huiselijke sfeer gecreëerd en mensen genieten samen met familie en vrienden optimaal van het buitenleven.

Now online: inspiration magazine Summer Feeling

What's the first thing that pops into your mind when you think about summer? Enjoying sunny days at the beach, having a picnic in the park, travelling to sunny destinations. Flowers have the power to deliver this summer feeling, especially the colourful gerbera. Therefore we've created a new inspiration magazine.

Coloured by Gerbera visits Keukenhof

During the Flowershow at Keukenhof our growers presented their gerberas. Leading flower arrangers from Heleen Valstar BV created a unique show at the Orange Nassau Pavilion with our colourful gerberas.

New inspiration magazine: On Tour

Every year we travel to a place where we can bring colour and joy with our Dutch gerberas. This year we travelled to beautiful Switzerland and visited Grand Hotel & Spa Victoria-Jungfrau. An amazing location for private- and business events. We combined our visit with a trip to the lake of Brienz and the mountains of Grindelwald. Result? A new gerbera inspiration magazine in a Swiss setting. 

gerbera assortment brochure

Gerbera assortment brochure

We are proud to present you our new gerbera assortment brochure. Today, this brochure will be officially launched during Floradecora in Frankfurt, the market place for fresh flowers and decorative plants.